Big name fabric softeners always smell kind of chemically to me, so I like to try brands from smaller companies as they often put more effort into making their softeners. The Lab Co have certainly put a lot into making this theirs. This is made from ingredients that are kinder to your skin but not just that, this smells amazing. I used along with a laundry detergent from The Lab Co to do two washes today, one of clothes and one of bedding and wow, the fabric is lovely and soft, and it smells lovely. It isn’t overpowering, they have it just right. You only need a little so the bottle will last well. I also wiped down a leather flying jacket with a little added to some warm water, it had been in my wardrobe since Winter and needed freshening up, it cleaned and freshened it well. Very impressed but would like to see it a little cheaper that £9.00 for 300ml.